BTS, Lim Young Woong and BLACKPINK Tops January 2022 Star Brand Reputation Rankings

Check out the full list of included celebrities below!

This month's brand reputation rankings for all stars have been released by the Korean Business Research Institute!

The rankings were produced using big data acquired between December 30, 2021, and January 30, 2022, and an examination of various stars' media coverage, customer participation, interaction, and community awareness indexes.

With a brand reputation index of 10,928,491, BTS climbed to the top of this month's list, showing a 7.78 percent increase in their score since December.

Lim Young Woong, a trot singer, was ranked second in the rankings for January, with a brand reputation index of 9,208,493.

BLACKPINK ascended to third position after their brand reputation index increased by 25.29 percent, giving them a total score of 8,125,164.

Finally, soccer player Son Heung Min was ranked fourth with a brand reputation index of 6,553,626, while IU was ranked fifth with a brand reputation index of 6,544,858 in January.

Take a look at the top 30 this month!

  1. BTS
  2. Lim Young Woong
  3. BLACKPINK
  4. Son Heung Min
  5. IU
  6. Kang Daniel
  7. Yoo Jae Suk
  8. 2PM’s Lee Junho
  9. Choi Woo Shik
  10. Lee Chan Won
  11. TWICE
  12. EXO
  13. Kim Da Mi
  14. Red Velvet
  15. NCT
  16. SEVENTEEN
  17. Lee Se Young
  18. Girls’ Generation
  19. Apink
  20. Song Hye Kyo
  21. aespa
  22. Ji Hyun Woo
  23. Oh My Girl
  24. Lee Jung Jae
  25. Gong Yoo
  26. Kim Jong Kook
  27. Lee Seung Gi
  28. Jung Hae In
  29. Lee Sang Min
  30. Noh Jung Ui

Chen Rivor

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