The search phrases indicate that there is definitely a trend in the various entertainment businesses. The pattern is particularly prominent in K-pop because there are numerous K-pop musicians who gain popular over time.
From 2010 through 2020 in South Korea, one netizen compiled data on the most searched K-pop singers on YouTube. The most popular K-pop group at the moment was represented by the most searched K-pop musicians.
So, without further ado, here is the top 5 most sought male and female K-pop singers between 2010 and 2020.
Male idols artists:
2010
1. SHINee
2. 2PM
3. CNBLUE
4. Big Bang
5. B2ST
2011
1. TVXQ
2. 2PM
3. Super Junior
4. Big Bang
5. B2ST
2012
1. Big Bang
2. SHINee
3. Super Junior
4. INFINITE
5. B2ST
2013
1. EXO
2. SHINee
3. INFINITE
4. Big Bang
5. B2ST
2014
1. EXO
2. BTS
3. VIXX
4. SHINee
5. INFINITE
2015
1. BTS
2. EXO
3. Big Bang
4. SHINee
5. Seventeen
2016
1. BTS
2. EXO
3. Seventeen
4. Big Bang
5. SHINee
2017
1. BTS
2. Wanna One
3. EXO
4. Seventeen
5. WINNER
2018
1. BTS
2. Wanna One
3. EXO
4. Seventeen
5. NCT
2019
1. BTS
2. EXO
3. Seventeen
4. NCT
5. X1
2020
1. BTS
2. Seventeen
3. NCT
4. EXO
5. TXT
Female idol artists:
2010
1. Girls' Generation
2. KARA
3. IU
4. T-ara
5. Miss A
2011
1. Girls' Generation
2. IU
3. 2NE1
4. T-ara
5. SISTAR
2012
1. Girls' Generation
2. IU
3. 2NE1
4. SISTAR
5. T-ara
2013
1. Girls' Generation
2. IU
3. A Pink
4. Girl's Day
5. SISTAR
2014
1. A Pink
2. IU
3. Girl's Day
4. AOA
5. Girls' Generation
2015
1. A Pink
2. IU
3. Girls' Generation
4. EXID
5. AOA
2016
1. TWICE
2. I.O.I
3. MAMAMOO
4. IU
5. GFriend
2017
1. TWICE
2. IU
3. Red Velvet
4. BLACKPINK
5. MAMAMOO
2018
1. TWICE
2. IU
3. Red Velvet
4. BLACKPINK
5. MAMAMOO
2019
1. TWICE
2. IU
3. IZ*ONE
4. BLACKPINK
5. Red Velvet
2020
1. IU
2. BLACKPINK
3. TWICE
4. IZ*ONE
5. Oh My Girl
2021
Male Idols:
1. BTS
2. Seventeen
3. NCT
4. The Boyz
5. SHINee
Female idols:
1. IU
2. BLACKPINK
3. TWICE
4. Aespa
5. Oh My Girl
According to this data, EXO jumped to number one as soon as they debuted in 2013. After their debut number one in 2015, BTS has been at the top for seven years in a row. TWICE debuted at number one in 2016 and has remained at the top for the past four years. Over the years, Seventeen and NCT have constantly risen in the rankings. IU has topped the chart for the past 12 years, including the years 2020 and 2021.
Netizens also joined the online discussion and express their thoughts on the data and commented, "Wow, SHINee is amazing too," "This data shows that BLACKPINK has a lot of overseas fans since this is a data collected in only South Korea," "I'm amazed how Seventeen has steadily been increasing in ranking," "BTS is amazing in my opinion," "this is from Google data?" "BTS and IU are legends," and "The reason SHINee wasn't in the ranking in 2011, is because they didn't promote in Korea so they're really amazing."