BTS, BLACKPINK, and TWICE Tops February Idol Group Brand Reputation Rankings

Check out the full list of included idol groups below!

This month's brand reputation rankings for all idol groups have been released by the Korean Business Research Institute!

Using big data collected from January 1 to February 1, the rankings were created by analyzing the consumer engagement, media coverage, interaction, and community awareness indexes of various idol groups.

With a brand reputation rating of 10,642,584, BTS topped the list this month. "Billboard," "YouTube," and "resurgence" were the top-ranked keywords in the group's keyword analysis, while "surpass," "recognize," and "diagnosed" were the top-ranked related terms in the group's positivity-negativity analysis, with a positive reaction rate of 69.08 percent.

With a brand reputation rating of 7,994,048, BLACKPINK came in second place in the rankings.

With a brand reputation index of 3,568,043, TWICE came in third, Red Velvet came in fourth with a brand reputation index of 3,107,234 and SEVENTEEN rounded out the top five with a total score of 3,005,967 for February.

Take a look at the month's top 30 idol groups list below!

  1. BTS
  2. BLACKPINK
  3. TWICE
  4. Red Velvet
  5. SEVENTEEN
  6. 2PM
  7. Wanna One
  8. aespa
  9. NCT
  10. Oh My Girl
  11. THE BOYZ
  12. IVE
  13. Kep1er
  14. ASTRO
  15. Girls’ Generation
  16. Lovelyz
  17. MAMAMOO
  18. MONSTA X
  19. APRIL
  20. EXO
  21. Highlight
  22. Apink
  23. fromis_9
  24. Super Junior
  25. ENHYPEN
  26. SHINee
  27. SF9
  28. Stray Kids
  29. BTOB
  30. WJSN

Chen Rivor

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