This month's brand reputation rankings for all idol groups have been released by the Korean Business Research Institute!
Using big data collected from January 1 to February 1, the rankings were created by analyzing the consumer engagement, media coverage, interaction, and community awareness indexes of various idol groups.
With a brand reputation rating of 10,642,584, BTS topped the list this month. "Billboard," "YouTube," and "resurgence" were the top-ranked keywords in the group's keyword analysis, while "surpass," "recognize," and "diagnosed" were the top-ranked related terms in the group's positivity-negativity analysis, with a positive reaction rate of 69.08 percent.
With a brand reputation rating of 7,994,048, BLACKPINK came in second place in the rankings.
With a brand reputation index of 3,568,043, TWICE came in third, Red Velvet came in fourth with a brand reputation index of 3,107,234 and SEVENTEEN rounded out the top five with a total score of 3,005,967 for February.
Take a look at the month's top 30 idol groups list below!
- BTS
- BLACKPINK
- TWICE
- Red Velvet
- SEVENTEEN
- 2PM
- Wanna One
- aespa
- NCT
- Oh My Girl
- THE BOYZ
- IVE
- Kep1er
- ASTRO
- Girls’ Generation
- Lovelyz
- MAMAMOO
- MONSTA X
- APRIL
- EXO
- Highlight
- Apink
- fromis_9
- Super Junior
- ENHYPEN
- SHINee
- SF9
- Stray Kids
- BTOB
- WJSN
