This month's brand reputation rankings for female groups have been released by the Korean Business Research Institute!
Using big data collected from January 13 to February 12, the rankings were calculated by analyzing consumer engagement, media coverage, interaction, and community indexes of various girl groups.
With a brand reputation rating of 4,913,943 for February, BLACKPINK remained at the top of the list. "YouTube," "Instagram," and "Jennie" were the top-ranked keywords in the group's keyword research, while "model," "surpass," and "record" were the top-ranked related terms. BLACKPINK's positivity-negativity study also indicated a score of 70.61 percent favorable replies.
With a total brand reputation score of 2,971,114, aespa came in second, while Red Velvet came in third with a total brand reputation index of 2,644,680.
With a brand reputation score of 2,580,292 for February, TWICE finished in a close second, while Apink rounded out the top five with a brand reputation index of 2,574,758 for the month.
Take a look at the month's top 30 list below!
- BLACKPINK
- aespa
- Red Velvet
- TWICE
- Apink
- Girls’ Generation
- Oh My Girl
- Kep1er
- Lovelyz
- IVE
- APRIL
- fromis_9
- WJSN
- MAMAMOO
- Brave Girls
- STAYC
- MOMOLAND
- LOONA
- Girl’s Day
- Weeekly
- EXID
- cignature
- DIA
- ITZY
- LABOUM
- Dreamcatcher
- Ladies’ Code
- f(x)
- CLC
- woo!ah!