BLACKPINK, aespa, Red Velvet Tops February 2022 Girl Group Brand Reputation Rankings

Check out the full list of included female idol groups below!

This month's brand reputation rankings for female groups have been released by the Korean Business Research Institute!

Using big data collected from January 13 to February 12, the rankings were calculated by analyzing consumer engagement, media coverage, interaction, and community indexes of various girl groups.

With a brand reputation rating of 4,913,943 for February, BLACKPINK remained at the top of the list. "YouTube," "Instagram," and "Jennie" were the top-ranked keywords in the group's keyword research, while "model," "surpass," and "record" were the top-ranked related terms. BLACKPINK's positivity-negativity study also indicated a score of 70.61 percent favorable replies.

With a total brand reputation score of 2,971,114, aespa came in second, while Red Velvet came in third with a total brand reputation index of 2,644,680.

With a brand reputation score of 2,580,292 for February, TWICE finished in a close second, while Apink rounded out the top five with a brand reputation index of 2,574,758 for the month.

Take a look at the month's top 30 list below!

  1. BLACKPINK
  2. aespa
  3. Red Velvet
  4. TWICE
  5. Apink
  6. Girls’ Generation
  7. Oh My Girl
  8. Kep1er
  9. Lovelyz
  10. IVE
  11. APRIL
  12. fromis_9
  13. WJSN
  14. MAMAMOO
  15. Brave Girls
  16. STAYC
  17. MOMOLAND
  18. LOONA
  19. Girl’s Day
  20. Weeekly
  21. EXID
  22. cignature
  23. DIA
  24. ITZY
  25. LABOUM
  26. Dreamcatcher
  27. Ladies’ Code
  28. f(x)
  29. CLC
  30. woo!ah!

Chen Rivor

588 KWAVE Magazine posts

Comments