Lee Jung Jae, Kim Hye Soo, Jung Ho Yeon Tops March Movie Star Brand Reputation Rankings

Check out the full list of included movie actors below!

This month's brand reputation rankings for film actors have been released by the Korean Business Research Institute!

The rankings were produced using big data collected from February 9 to March 9 and an examination of consumer participation, media coverage, interaction, and community awareness indices of 50 popular movie stars.

With a brand reputation index of 8,612,929, Lee Jung Jae topped the list this month. "Squid Game," "Best Male Actor award," and "advertisement model" were among the top-ranking phrases in his keyword analysis, while "award," "congratulate," and "thank" were among the top-ranking related terms.

With a brand reputation rating of 7,576,693, Kim Hye Soo came in second, while Lee Jung Jae's "Squid Game" co-star Jung Ho Yeon finished in third with a brand reputation score of 7,331,884.

With a brand reputation index of 7,224,437, Hyun Bin came in fourth for March, and Park Seo Joon rounded out the top five with a total index of 6,684,863.

Take a look at the top 30 this month!

  1. Lee Jung Jae
  2. Kim Hye Soo
  3. Jung Ho Yeon
  4. Hyun Bin
  5. Park Seo Joon
  6. Lee Byung Hun
  7. Jung Hae In
  8. Honey Lee
  9. Gong Yoo
  10. Lee Kwang Soo
  11. Han Ji Min
  12. Lee Young Ae
  13. Song Ji Hyo
  14. Yoo Ah In
  15. Kim Nam Gil
  16. Song Joong Ki
  17. Ryu Jun Yeol
  18. Baek Yoon Shik
  19. Jo In Sung
  20. Park Bo Young
  21. Lee Jong Suk
  22. Ma Dong Seok
  23. Park So Dam
  24. Kang Ha Neul
  25. Jung Woo Sung
  26. Han Hyo Joo
  27. Cha Tae Hyun
  28. Jang Hyuk
  29. Kim Moo Yeol
  30. Lee Jung Eun

Chen Rivor

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