'AOMG OUR ALE' is a beer that plays music, and designed a unique beer experience that has never been tried with a ready-made beer. Consumers can enter the digitally realized AOMG artist's space through a QR code that can only be accessed through Our Ale.

The QR code on the back of the beer is a kind of invitation. Consumers can ‘tap’ the QR code, ‘listen’ to AOMG artists’ voices and directly recommended playlists that can only be heard at Our Ale, and ‘taste’ the beer.

The first artist you can meet through 'AOMG OUR ALE' is Simon Dominic. The digital space accessible through QR reproduces the 'Dark Room' known as Simon Dominic's studio.

Consumers can enjoy beer together in Simon Dominic's studio by leaving comments while listening to Simon Dominic's voice and playlist in this space. Starting with Simon Dominic, digital spaces and playlists of AOMG artists will be released sequentially throughout the year.

To commemorate the launch, customers who enter Simon Dominic's dark room and leave a comment will receive a beer-only refrigerator and AOMG X Jeju Beer sticker by lottery. Participants who commented on the artist space can also participate in the AOMG artist's cherished item event.

'Our Ale' is a product (500ml can) with a citrus scent using Jeju barley and young tangerine flower scent. 'AOMG Hour Ale' can be purchased from the 17th at CU convenience stores.