Korea's Business Research Institute has released this month's rankings of individual boy group members' brand reputations, according to the institute.
The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 703 boy group members, which was conducted using big data collected between October 20 and November 20, and was conducted using big data collected from October 20 to November 20,
For the 35th consecutive month, Jimin of BTS topped the list of most trusted celebrities, with a brand reputation index of 5,169,059. His keyword research revealed that "Friends," "ARMY," and "concert" were among the most used keywords, and that the most popular linked terms were "congratulate," "record," and "cool," among others. Jimin's positivity-negativity study found that 89.69 percent of his positive reactions were positive in nature.
BTS's V also maintained his second-place status in the rankings this month, earning a brand reputation index of 3,685,371 points for the month of November
After that, Rowoon from SF9 has risen to third position with a brand reputation index of 3,667,732, representing an astonishing increase of 124.26 percent in his score over the previous month.
Other notable inclusions include the late SHINee member Jonghyun, who is celebrating his 3rd death anniversary next month, who is now on the 17th spot.
Below you'll find this month's top 30 idols on the list.
- BTS’s Jimin
- BTS’s V
- SF9’s Rowoon
- ASTRO’s Cha Eun Woo
- BTS’s Jin
- 2PM’s Lee Junho
- BTS’s Jungkook
- VICTON’s Byungchan
- WINNER’s Song Mino
- BIGBANG’s G-Dragon
- BTS’ Suga
- NCT’s Taeyong
- Super Junior’s Kim Heechul
- NCT’s Jaehyun
- BTS’s RM
- SEVENTEEN’s DK
- SHINee’s Jonghyun
- BTS’s J-Hope
- NCT’s Jungwoo
- SHINee’s Key
- EXO’s Chen
- SHINee’s Minho
- NCT’s Doyoung
- THE BOYZ’s Hyunjae
- Highlight’s Yoon Doojoon
- THE BOYZ’s Juyeon
- SEVENTEEN’s Mingyu
- NCT’s Mark
- SEVENTEEN’s Jun
- NU’EST’s Minhyun
