This month's brand reputation rankings for male idol groups have been released by the Korean Business Research Institute!
Using big data collected from January 12 to February 12, the rankings were produced by analyzing consumer engagement, media coverage, interaction, and community indexes of various boy groups.
With a brand reputation index of 11,984,394, BTS topped the list for the 45th month in a row, representing an 8.68 percent improvement in their score since January.
"YouTube," "Instagram," and "ARMY" were among the top-ranked keywords in BTS's keyword analysis, while "increase," "thank," and "surpass" were among the top-ranked related terms. "award" and a score of 76.05 percent positive reactions.
With a brand reputation rating of 3,964,297, NCT came in second in the rankings, up 8.79 percent from last month, while SEVENTEEN came in third with a brand reputation index of 3,610,624.
After recording a 40.77 percent gain in their brand reputation index, THE BOYZ ascended to fourth place for February, bringing their overall score for the month to 2,991,577. With a brand reputation rating of 2,832,756, Wanna One rounded out the top five.
Take a look at the month's top 30 list below!
- BTS
- NCT
- SEVENTEEN
- THE BOYZ
- Wanna One
- EXO
- 2PM
- Super Junior
- ENHYPEN
- SHINee
- MONSTA X
- ASTRO
- BTOB
- SF9
- BIGBANG
- PENTAGON
- Stray Kids
- INFINITE
- TXT
- WINNER
- ATEEZ
- NU’EST
- TVXQ
- VIXX
- Shinhwa
- 2AM
- VICTON
- Golden Child
- Block B
- TREASURE
